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- November 2002 -

The Indie Bible: Independent Music Promotion
Cover Design By Bob Masse
$24.95 + Shipping

Get More Information on how to Promote
Your Music by Purchasing The Indie Bible!



HOME
Table of Contents


1. Introduction
2. Sites Where You Can Get Your Music Reviewed
3. Radio Shows that will Play Your Music
4. Online Services that will Help to Sell Your Music
5. Sites Where You Can Upload Your Band's MP3s or Videos
6. Helpful Music Resources
7. What's a Business Plan and Why Do You Need One? PART I by John Stiernberg
8. Independent Radio Promoter Checklist PART II by Bryan Farrish














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IF YOU HAVE RECORDED A CD, YOU NEED TO PURCHASE THIS BOOK!!

The 4th Edition of the Indie Bible has been released!!!

The Indie Bible is the PREMIERE Resource for Recording artists.

In this NEW edition you will find:
3500 publications that will REVIEW your CD!
2900 radio stations/shows that will PLAY your songs!
350 services that will help you to SELL your music!
400 websites where you can UPLOAD your music files!
and 39 articles that WILL help LAUNCH your career!
ALL GENRES and ALL CONTINENTS ARE COVERED!

New to this edition are CLASSICAL, LATIN and FILM sections.

For details or to order online visit:
https://www.indiebible.com/icb

You can also find the Indie Bible in:
BORDERS, BARNES & NOBLE, SAM ASH, VIRGIN RECORDS, TOWERS and MARS MUSIC (In Canada in CHAPTERS and STEVE'S MUSIC)
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INDIE BAND MANAGER 2.0 FOR MAC & PC... The best $35 database in the world?

What do the pro's say about the software that simply organizes your life?

"I like it so much... It's amazing. And it's cheap." -DEREK SIVERS
"I strongly suggest you get a copy of this tool right now!" -TIM SWEENEY
"The Indie scene has been begging for this for 5 years." -ARIEL HYATT

The All-in-1 tool organizes Email Lists, Bookings, Promo, Finances...
DOWNLOAD A FREE DEMO? of course... http://www.indiebandmanager.com/icb

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SIGN UP A FRIEND TO RECEIVE THE INDIE CONTACT NEWSLETTER
and qualify to win a Sennheiser E835 microphone or a pair of Sennheiser HD280Pro headphones! You will receive ONE ballot for EVERY person that you refer.

To sign someone up, e-mail indiecontactnewsletter@rogers.com with the word "news" in the subject heading. Put all addresses you are referring in the body of the e-mail. Once entered, your ballots will remain in for ALL future draws

This month's winner of the Sennheiser E835 microphone
(visit http://www.sennheiserusa.com)
- Daniel Swinney, Knoxville, TN

This month's winner of a pair of Sennheiser HD280Pro headphones
(visit http://www.sennheiserusa.com)
- Groove Addiction, Antioch, TN

This month's winners of 1 year subscriptions to OnStage Magazine (visit http://www.onstagemag.com)
- Luke Eddins, Los Angeles, CA
- Otto von Ruggins, Brooklyn, NY
- Morgan Mense, Cambridge, MA

The winner of "The Guerrilla Music Marketing Handbook" e-book by Bob Baker (for more information on this book, visit http://www.thebuzzfactor.com)
- Nicky Saleeba, Perth, Western Australia

The winner of the book/CD set "Inside The Music Business: The Power Players (for more info visit about this set visit http://www.insidethemusicbusiness.com)
- Tricia Stevens, Fort Washington, MD

The winner of "How To Successfully Promote Your Music on the Internet" e-book by David Nevue (for more information on this book, visit http://www.musicbizacademy.com)
- Diana Williamson, Brighton, Ontario

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Disc Makers offers complete CD, cassette, and 12" vinyl packages and provides helpful guides, newsletters, and DIY resources to the independent musician. We offer most every CD packaging option available, from jewel boxes and Digipaks to jackets and CardDiscs-- all with the fastest turn times in the industry. Our packages include a free UPC barcode, unparalleled customer service, and a money-back guarantee. Get 300 full-color, 11"x 17" posters for only $99 when you make CDs with Disc Makers. Learn more at http://www.discmakers.com/hl
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WAMPUS MULTIMEDIA SEEKS NEW ARTISTS

Are you an artist looking for a label? Wampus Multimedia is a unique indie label that's run by artists, for artists. Wampus artists maintain creative control of their work and play an active role in how it is presented to the public. They don't work for the label -- they work with it. Interested? Visit us: http://wampus.com/programs.html

And submit to the Wampus CD tribute to Warren Zevon:
http://wampus.com/warren.html
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2. INTRODUCTION

Welcome to the November Edition of The Indie Contact Newsletter.

This month's newsletter features PART II of Bryan Farrish's insightful article on what you should look for when you are shopping around for a Radio Promoter. This month Bryan focuses on some of the more subtle points that you would be wise to consider.

Consultant John Stiernberg is back, and this month John presents us with a tremendous article on how to develop a business plan. A business plan is a crucial element for today's Independent Artist. In the past, Artists and business plans have been like oil and water, but if you choose to survive in the modern day music business, a business plan is a necessary tool.

In other news, I'm pleased to announce that the 4th Edition of the Indie Bible has been released! New to this edition are Classical, Latin and Film Music sections. Lots of new radio stations and publications as well. You can order online at https://www.indiebible.com or visit your local book/music store to pick up a copy.

And as is the case every month, there is a sizable group of new contacts listed that can help you to gain more exposure for your music. So dig in, and enjoy the November issue of The Indie Contact Newsletter!

David Wimble
Editor
indiecontactnewsletter@rogers.com

^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^
Below are the contacts that were submitted to me in October.
The contacts listed are sorted into FIVE sections.

1. Publications that will review your music
2. Radio stations/shows that will play your music
3. Online services that will help to sell your music
4. Sites where you can upload your band's MP3s or videos
5. Resources and promotional sites for Independent bands

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2. SITES/PUBLICATIONS WHERE YOU CAN GET YOUR MUSIC REVIEWED

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GRITZ Music Magazine
Derek Halsey blenderlip@hotmail.com
http://www.gritz.net
We are a magazine, online and print, dedicated to the branches of music that originated in the South, But we are not limited to that. Bluegrass, Blues, Roots, Southern Rock, New Orleans, Texas, Western, off the beaten path.

Punkt
Greg Mercer editor@punktzine.com
http://punktzine.com
An independent online magazine dedicated to providing quality in all areas of life... and having a good laugh.

LittleApple Info
Derek Gabriel admin@gabrielpc.com
http://www.littleapple.info
Listings, reviews, samples and more of artists from the Manhattan, Kansas and surrounding region. Regular CD and live performance reviews.

Get Underground
David Navarro david@getunderground.com
http://www.getunderground.com
Underground creative community featuring art, articles, poetry, music and reviews biweekly. Submissions welcome.

Insomniac
insom@mindspring.com
http://www.insomniacmagazine.com
A national publication that features the best in pure hip hop. Insomniac supports indie releases.

Outer Shell
Roy OUTERSHEL@aol.com
http://members.aol.com/outershel
Outer Shell has always leaned to helping Indie bands, whom for whatever reasons, have been neglected or overlooked, when their talent proves that they should be known and given a chance to be heard. In reviewing artists, we request 2 copies of their release/s, as Outer Shell has 'Reader Give-Aways' of the artists in each issue.

UmbrellaMusic
info@umbrellamusic.com
http://www.umbrellamusic.com
Canadian music lives here! Check our site every week for Umbrella's weekly pick.

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YOU NEED BETTER SALES AND DISTRIBUTION FOR YOUR CD.
If your CD isn't for sale in CD Baby, you're losing sales!
ALL CD SALES FROM mp3.com, garageband.com, iuma.com go through CD Baby. CD Baby has been featured in the NY Times, MSNBC, Wired, CNET and more. 10,000 CUSTOMERS A DAY go through cdbaby.com looking for CDs like yours. Such a popular online store, you HAVE to make sure your CD is there. They pay $20,000 a week to musicians like you (over $1 million so far!) ALL YOU HAVE TO DO TO START SELLING is go to http://www.cdbaby.net Takes 5 minutes. Send them a box of CDs. They'll sell them and pay you. Real cool people. Total first-class treatment. Great CD distribution.
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D MUSIC INC is looking to promote/shop artists to labels, publishers, radio, film/TV, production companies and we'll also book you into venues and college gigs. We also have a separate department for CD dups as low as 1,000 for $500. Barcode and distribution available. D MUSIC INC recently merged with SG Records, and established publishing company with ASCAP. If you're serious about your career, contact 917-941-2748
http://www.geocities.com/dmusic_entertainment/music
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YOUR SONG, YOUR PHOTO, YOUR MESSAGE ? 60,000 MUSIC FANS!

ONE WAY music magazine and CD is a new and radical way for you, the independent artist and label, to market and promote your music to the max. ONE WAY is a print publication that includes a CD sampler with each issue distributed for free to targeted locations in the Los Angeles area. Through ONE WAY, music fans and select music industry executives will get to hear your music and read about you and your music ? in your own words! Where else can you get your music (and not only) into the hands of over 60,000 music fans for just a few pennies per copy?

ONE WAY ? A Showcase For New Music
Visit us at http://www.onewaymagazine.com/artists_more_info.html to get more information and reserve your space today.
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3. RADIO SHOWS THAT WILL PLAY YOUR MUSIC

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Juliette's Open Mic Radio Show
juliette@julietteriedl.com
http://www.julietteriedl.com
If you would like to send me a demo tape so that I can evaluate it for my show, please send it to: P.O. Box 5338, Sherman Oaks, CA 91413

Folk, Rock & Roots (@ WVKR 91.3FM)
Andrew Tokash APTOKASH@AOL.COM
http://www.musicalmix.org
Radio show on WVKR (91.3FM) playing folk, alt.country, rock, blues, guitar instrumentals and roots rock fom around the world.

Radio "Morituri te salutant"
Holger/Madrego webmaster@radio-morituri.de
http://www.radio-morituri.de
Almost CD-Quality using mp3pro, 4 Channels (2x mixed, electro, darb ambient/shoegazer), Interviews, CD Comments, Chat etc.

PuLSE Radio
Azeem Ahmed a.u.ahmed@lse.ac.uk
http://www.pulsefm.co.uk
A London based University radio station playing Independent music over the net.

Scorpio Pup Records
Jon Anderson ceo@scorpiopuprecords.com
http://www.scorpiopuprecords.com
Independent Record label featuring New England based artists. Site offers mp3s, pictures, merchandise and information for both the label and its artists.

ArtistFirst Internet Radio
Scott info@artistfirst.com
http://www.artistfirst.com
Any Independent Artist who has a finished CD or Tape is welcome to have a 1-hour Prime Time radio show about their project. The programs are called "Featured Artist Specials". The idea is to get as much publicity and exposure for each band that requests it. Band members call-in at the appointed time, and ArtistFirst interviews them, while also playing as many of their cuts as possible in the hour long show. E-mails that come in by the dozens are read live on-air. Some bands use the opportunity to give away a t-shirt or a few CDs.

New Music Canada
Mary-Anne mary-anne@cbcr3.com
http://www.newmusiccanada.com
Fresh, current, recently recorded music is what you'll find here. Independent bands, underground DJs, and just-about-to-be-discovered artists make up the eclectic sound mix on NMC. Send us your new Canadian music MP3s and we put it up on the site for everyone to hear.

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NYRock.com...
Featuring services for indie musicians such as gig listings, cd reviews, concert reviews, more. While you're there, check out the latest music news on artists such as Eminem, Missy Elliott, Courtney Love, and David Bowie. Plus interviews with Andrew WK, Red Hot Chili Peppers, more. http://nyrock.com
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BOOSWEET RECORDS ONLINE
"The independent label label for career minded artist" Expose your music to over 1,000,000 visitors a month
http://www.boosweet.com
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4. ONLINE SERVICES/LABELS THAT WILL HELP SELL YOUR MUSIC

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Australian Music Marketing Abroad
Norman McCourt amma@netspace.net.au
We are always looking for the best unsigned acts and the best unreleased albums! All genres and anywhere in the world (and in any language might I add). Perhaps you could circulate this bit of news as we circulate your emails to our affiliate labels. Send your product samples to; Australian Music Marketing Abroad, PO Box 319, Fitzroy, Victoria 3065, AUSTRALIA.

7302 Productions
John Somnitz psomnitz@hotmail.com
http://www.7302productions.xmsites.com
A small record label that is just starting out.

Qizaar Records, Inc.
Quahim Muhammad qmuhammad@qizaar.com
http://www.qizaar.com
We offer independent company services to artists in a major way.

CPR Music Group
Murphy Platero cprmusic@prodigy.net
http://www.nativecprmusic.com
We are native american christian record co/dist located in Albuquerque NM. with an all Native American artist.

Michelle Sounds L.L.C.
Brooke Ferris bferris@michellesounds.com
http://www.michellesounds.com
We promote to 500 college radio stations across the United States. College radio brings your music to over 3 million students.

The Official Soapbox Entertainment Website
Corey Corey@soapboxent.com
http://www.soapboxent.com
Long Island Indie Recording/Publishing label for poets and musicians. We run promotions and support for any and all indie labels and artists.

Wild Eagle Records
webmaster info@wildeaglerecords.com
http://www.wildeaglerecords.com
An indpendant record label from Brisbane, Australia. We have VINYL and CD releases from indie bands from Australia and other countries. We have different types of music released on the label with more bands added to the list all the time. Music styles at the moment include, Rock and Roll, Garage, Punk, Heavy Metal, Fuzz, Funk, Groove, Surf, Country etc...

PasteMusic.com
mail@pastemusic.com
http://www.pastemusic.com
The artists we've chosen to promote are generally independent, lesser known musicians who deserve to be heard, and who we think you'll be glad to discover. The styles are as varied as alternative pop, rock, and Celtic, with a concentration of modern singer/ songwriter folk/rock.

Gulp Music
Cordelia Musicgulp@aol.com
http://www.gulpmusic.com
We licence music to Advertising, TV, Film, Computor Games companies and feel that we can help artists music be heard as well as bringing in some money at the same time.

Musik International Corporation
PJ Birosik pj@musikinternational.com
http://www.musikinternational.com
One of the leading US full service promotion companies since 1977. Musik International also puts its money where its mouth is, by offering discounted pricing to artist-owned labels and non-label affiliated musicians.

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BOOST TRAFFIC TO YOUR WEBSITE WITH THE INDIE LINK EXCHANGE!

The Indie Link Exchange is a list of music sites that wish to exchange links with other music related sites. With over 500 current listings, it's a great way to get some FREE exposure

It's a simple one-to-one exchange of text links or banners. ALL styles of music sites are welcome! http://www.indielinkexchange.com/ile
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GET YOUR CD REVIEWED. GUARANTEED...

Indiemusicreview.com is a new website that empowers independent artists by offering them CD REVIEWS as well as in- depth CRITIQUES of their works by an award winning producer. Instead of funding the site with money from subscribers or advertisers, any artist may submit their disc along with a small fee. REVIEWS are posted on the site and detailed CRITIQUES are emailed directly to you. For more info, click over to
http://www.indiemusicreview.com/indiebible
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5. SITES WHERE YOU CAN UPLOAD YOUR BAND'S MP3s OR VIDEOS

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IndieLaunch.com
Eric submit@stationMP3.com
http://www.indielaunch.com
Post your music and have it distributed to the masses. You will have your own URL with your band name, a customized web page where you can post all your band info and MP3s, create message boards, fan lists, and of course, get e-mail from your fans. In addition, IndieLaunch.com registers and uploads a band's music to over 15 other music sites as well, plus you receive a statistical recap of your progress across participating sites from one central location.

Webtunes
John Elder tunemaster@webtunes.com
http://webtunes.com
Concert listings for the NYC area with syndication, music clips, video clips, CD sales and much more. PDA channel available.

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ARE YOU A BIBLE THUMPER?

If not, then you're missing out on a golden opportunity to generate extra income from your website.

The Indie Bible is the #1 resource for Independent Recording Artists. As an affiliate, you will receive $10 US for each sale of the Indie Bible generated through your site!!

In ADDITION, any person that you refer that starts selling the Indie Bible will bring you an additional $2 for each sale that they make from their site!

There's no risk! All you have to do is link up to your personal affiliate pages that will be created for you. A check will be sent out every month!

For more information on becoming an affiliate contact David at: indiebible@rogers.com Please put the word "info" in the subject of your e-mail.

To learn more about the Indie Bible visit https://www.indiebible.com/icb
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6. HELPFUL RESOURCES FOR YOUR BAND

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Charlotte Live Music.com
Alex Dunn, Jr charlottelivemusic@yahoo.com
http://www.charlottelivemusic.com
A music website dedicated to promoting, marketing, and improving the music scene in and around Charlotte, North Carolina and beyond!

Gay Tunes Studio
Dan Schramm dschramm@glinn.com
http://www.gaytunes.com
The source for GLBT music. Music samples, artist bios, etc. Order CDs online. Also Gay Tunes Studio record label.

The HipHopClassifieds
Shizzy shizzy@HipHopClassifieds.com
http://www.hiphopclassifieds.com
An outlet for independent artists and small businesses to make the connects they need to futher their careers.

Creative Musicians Coalition (CMC)
Ron Wallace aimcmc@aol.com
http://www.aimcmc.com
A fellowship of artists and labels that share and network to the betterment of its whole membership population. Since 1984.

Music Discovery Network (MDN)
Ron Wallace aimcmc@aol.com
http://www.MusicDiscoveryNetwork.com
An association of individuals and institutions to help new music thrive and independent artists survive.

Austin Metro Entertainment
Derrall Frost difrost@austinmetro.com
http://www.austinmetro.com
An entertainment guide for Austin and Central Texas, listing live music performances, events, and on-going activities for all ages.

The Artist Couch Exchange
Audra Coldiron audra@couchexchange.org
http://couchexchange.org
A network of independent artists and supporters who offer free lodging to other independent touring artists.

Post Mortem Productions
Rose info@rosemortem.com
http://www.postmortem.us.com
St. Louis, Missouri USA - based production company hosting regular events for gothic and associated genre artists.

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SONICBIDS is an online service that connects musicians and music promoters. Instead of mailing out traditional, bulky press kits, Sonicbids' members email Sonicbids Electronic Press Kits (EPKs). Soncbids EPKs - which contain the MP3 files, pictures, press reviews and contact information - can be easily emailed to anyone, anywhere! In addition, members can directly submit their EPKs to some of the world's biggest festivals, clubs, and conferences for free. Members are also eligible for exclusive Sonicbids spots at some of the hottest conferences around the world. Promote your band in a powerful new way, for only $39.95 a year.
Go to www.sonicbids.com/default.asp?pID=1435 today!
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SBS Records Now Accepting Submissions for Indie Music CD Sampler Vol. 7. Our objective is to encourage and support independent music of all genres and levels of experience. We give the samplers as gifts with purchase to our 15,000 + world wide fan base , plus you get 50 free to give away as purchase incentives, contest prizes etc. Circle up to 2 songs (less than 4:30 each) and send your CD to: SBS Records, P.O.Box 3092, Decatur, GA. 30031, ATTN: SAMPLER. Do not send money. We'll contact you if your song is chosen. Artists retain all publishing and ownership. For more info, please visit us at sbs-records.com , or michellemalone.com This is a professional service.
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7. WHAT'S A BUSINESS PLAN AND WHY DO YOU NEED ONE? - PART I by John Stiernberg
? 2002 All Rights Reserved. Used By Permission

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Frequently, indie music people plunge into the music business with strong musical chops and a lot of ambition, but without a business plan. Too often the results are disappointment and burnout rather than artistic and financial success.

Can business problems be anticipated and prevented? Can you learn from the business world and apply lessons without "selling out"? The answer to both questions is yes! Whether you are already making all or part of your living from music, or just thinking about the possibilities, this article provides fundamental concepts and encouragement for constructing or updating your business plan.

Why have a business plan?

You may have heard the expression "Fail to plan, plan to fail". Most businesses (music or otherwise) do not have written business plans. They may have revenue, checkbooks, and even budgets. If they do not have a complete business plan, they are at risk, and many fail as a result. Here are seven positive reasons to construct a written plan:

1. Road Map. The plan shows you the best route to your goals and objectives.

2. Measuring Stick. The plan includes financial and non-financial objectives and measurement criteria so you can track your progress along the way.

3. Opportunity Management Tool. The plan describes what business you are in and how you conduct business. This allows you to identify viable business opportunities, and avoid or manage the opportunities that do not make sense for you.

4. Lower Stress. When you have a plan, you spend less time and energy worrying about whether you are doing the right thing. Your plan helps keep you grounded and calm.

5. Catalyst for Your Best Work. A business plan is like a song arrangement, set list, or lesson plan. It assures that everyone is playing in the same key and performing the material in the right order

6. Competitive Weapon. Relatively few music people have written plans. When you do, you have an automatic edge on your competition. This helps boost your confidence as you build your competitive position in the market.

7. Essential for Securing Financing. At some point in your music career, you are likely to need cash for operations or business development and beyond your revenue from your regular business. Your business plan helps you anticipate cash needs. A solid business plan is a requirement of any worthy financial institution What?s in a business plan?

A business plan is a written system of documents that puts your business and its market environment in context over the course of the next several years. It describes 1) what you are going to do, 2) how you are going to do it, and 3) what the consequences are.

The main text is 15 to 20 pages long. In addition, the plan document includes financial schedules and supplemental material that are included in the reference section or appendix. The reason for the brevity is simple. If it is too long, few people will actually read and use the document.

In next month's newsletter we'll take a look at the contents of each of five main sections or "chapters".

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John Stiernberg is principal consultant with Stiernberg Consulting, the Sherman Oaks, CA-based business development firm. John has over 25 years of music industry experience including eight years as musician and agent, twelve years working for sound equipment manufacturers, and nine years as business analyst and consultant. In addition to entertainment technology industry affiliations, he is a member of IAJE, IBMA, NARAS, the Folk Alliance, and the American Federation of Musicians.

John's book "Succeeding In Music: A Business Handbook for Performers, Songwriters, Agents, Managers, and Promoters" is published by Backbeat Books. For details, visit www.succeedinginmusic.net or e-mail John at askjohn@succeedinginmusic.net.
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USA INTERNATIONAL SONGWRITING COMPETITION
Songwriters, bands & artists! Enter to win a grand prize of over US$50,000 in cash, merchandise and more! This the largest prize package in any annual songwriting competition. Also, winners' songs will be featured on a nationally syndicated radio program serving over 60 cities in the US and Canada. Judges include A&R Managers from Major Record labels and publishers. BONUS: Early bird entrants receive a FREE gift.
Hurry, visit: http://www.songwriting.net
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8. INDEPENDENT RADIO PROMOTER CHECKLIST - PART I by Bryan Farrish
? 2002 All Rights Reserved. Used By Permission

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This issue we continue with what you should look for in an indie promoter. The following are the more subtle things you should look for when hiring one...

CONTACTABILITY: This is probably going to be the one thing that you end up really liking or disliking about the way your indie operates. Some indies are always there when you call, others are never there. The ones who never answer will invariably tell you, "I spend all my time on the phone talking with the stations... Isn't that what you want me to do with your project?"

Good try. What these non-contactable indies are actually doing is spending "some" time on the phone with "some" stations, and spending a lot more time dining at restaurants and seeing friends. And if you thought it was difficult reaching them before you hire them, just wait until AFTER they get your money. I see this again and again and again. If you think about it, an indie's sole job is to talk on the phone. Why then, if they are there by the phone, would they not pick up when you call? What if a station calls?

And that is exactly it: They are NOT there when a station calls... because they REALLY DON'T spend that much time talking to stations on the phone. They only want you to think that they do. And worse, if they say they give clients (and potential clients) a different phone number to call than the one they give the stations, then you can guarantee that you (the paying client) will never get that person on the phone when you need them (or much less, to be able to spend any time learning from them.)

A true indie promoter is a non-stop call center, who gives TOP priority to incoming calls. They should have several people available to answer calls; if everyone is still on the phone when the phone rings, someone should HANG UP and answer that incoming call. Remember, incoming calls are top priority... it could be a station, and stations normally only call when they have good news.

REPORTS: Reports are a requirement that well-organized promoters provide to you. There is no other way you are going to be able to understand (within an hour) what is going on with your airplay each week... much less let someone else (stores, papers, clubs) know what is going on, without a report.

OFFICE: If the promoter does not have an office (even a small one), then you will be competing with things like the promoter's sleep, TV, neighbors, dinner, etc.

ASSISTANTS: If a promoter handles more than one genre of music at the same time, or if the promoter does college radio at all, then assistants are mandatory. The phone calls have to be made, and no one person can call more than 150 stations a week AND do reports AND do faxes AND do emails AND talk to you when you call. Impossible.

COMPUTER LITERATE: I don't have to go into how important computers are becoming. But I should mention that as web radio becomes used like regular radio, those promoters that are not up on computers are going to have a problem. Already, web radio is used in the college CMJ charts, and some commercial charts.

COLLEGE RADIO: College should be considered for every campaign, even if you are doing high-level commercial radio. College radio is relatively inexpensive, and will make some good looking charts and reports to show retail, press and clubs.

FAXES: Serious promoters uses faxes; faxing is simply the fastest way to get a one-page synopsis of info to the stations... with pictures if needed. They are not cheap, but a good promoter should still include these faxes.

EMAILS: While you may get excited about email, remember that since email is free, stations get them from every artist on the planet. And all the emails look the same. So in order to build a project, you must use faxes and calls, because most artists can't afford them (and that is why you will stand out.)

REFERENCES: Any promoter worth consideration will have a list of clients or past clients. What you are looking for is a promoter with projects that are on your (independent) level. A list of "big" clients, however, means the promoter is used to having massive help from major label staff promoters, national tours, retail promotions, advertising, not to mention hundreds of newspaper, magazine, and TV appearances. Since that promoter will not have these with your project, you will be very difficult for them to work. You need a promoter who is set up to work with indie projects like yours. Besides, real "major label" promoters DO NOT take indie projects.

More likely, however, the "major label" promoter was actually not the promoter that worked the major projects in the first place. They were probably just assistants in the office, or were mail people, or more often than not, they were just outright lying. Happens all the time. You will have to ask the artist directly to find out.

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Bryan Farrish is an independent radio airplay promoter. He can be reached at 818-905-8038 or http://www.radio-media.com. Want to be informed of any events, seminars or parties we do in Los Angeles?... send an email to meet@radio-media.com
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A MUSIC SEMINAR THAT YOU DON'T WANT TO MISS!
Popular author Daylle Deanna Schwartz is holding her next seminar for "How to Get a Record Deal" on November 16th, in New York City. For more information visit Daylle's website at http://www.outersound.com/revenge
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The Creative Musicians Coalition Invites Your Participation

The Creative Musicians Coalition (CMC, http://www.aimcmc.com) is a fellowship of independent artists and labels. Our purpose is to share our knowledge and experiences toward helping new music thrive and independent artists survive. We sell and market our works through our sister organization, the Music Discovery Network (MDN, http://www.MusicDiscoveryNetwork.com). Our unique marketing methods reach far beyond the web to real world brick and mortar communities. We encourage you to join the Creative Musicians Coalition as an active and enthusiastic participant. To learn more, visit http://www.aimcmc.com, look for the words "Join With Us" and complete the form.
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MUSICIANS & LABELS: Send your presskits (must send complete presskit (photo, bio, clippings), not just a CD) to us for possible upcoming reviews or interviews in Music Morsels. We cover all genres. Mail to: Sandy Serge, Editor, Music Morsels, PO Box 672216, Marietta, GA 30006-0037 USA URL - http://www.serge.org/musicmorsels.htm Published since 1995 targeting musicians, songwriters and music industry professionals serving over 35,000 readers.
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EVERYTHING you ever wanted to know about: starting a band, getting signed, getting radio airplay, playing live, booking a tour, starting a record label, building a fan base, becoming a record producer, growing an indie music career, getting FREE press and much much more!

Free daily music 'biz articles and career advice from music industry legends:
Only at http://www.getsigned.com
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Indie-Music.com - Where Serious Musicians Surf

One of the original musician resource websites, Indie-Music.com offers thousands of contacts - venues, studios, media, radio, labels, and more. Plus, an extensive archive of how-to's for the music business, and up-to-date commentary on the industry. The Indie News newsletter provides a free tip sheet with listings for radio airplay, record label submissions, gig opportunities, and more. https://www.bookingagentsdirectory.com
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Due to your participation with The Indie Bible, you are eligible for worldwide distribution through The Orchard and can take advantage of this offer for a special reduced rate. Just send an email to indiebible@theorchard.com to receive more info on The Orchard and to obtain the special Indie Bible application into The Orchard.

The Orchard (www.theorchard.com) is one of a kind! We are dedicated to giving independent record labels and artists access to the same distribution opportunities the Major Labels have enjoyed almost exclusively for years. The Orchard makes the music of independent artists available, side by side with Major Label albums. We are an entertainment company that has grown in just three years time into one of worlds largest suppliers of new music. Through agreements with the nations largest one stop distributors, we are the leading and most dominant provider of independent and global content to all of the major on-line stores including, Amazon.com, Barnes and Noble.com, CDNow etc... as well as traditional retail.
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